Advertising Policy
Last updated 22 Aug 2026
What you can buy
- A homepage banner.
- A category sponsor slot.
- A featured placement across homepage, category and comparison pages.
- A newsletter sponsorship.
Every one of these is labelled Sponsored wherever it appears, and each sits outside the ranked index.
What you cannot buy
- A higher position in search results or category listings.
- Removal or downranking of a competitor.
- A change to a recorded price, feature or verification date.
- A verified badge. That comes only from a reviewed ownership claim.
- A different comparison verdict. Those are generated from the data.
- Editorial coverage in the newsletter.
Standards
We decline placements for products that misrepresent their pricing, make unsupported capability claims, or target a protected group. We may end a campaign that turns out to breach this, with a pro-rata refund.
Reporting
Advertisers see impressions, clicks and CTR for their own campaigns in the advertiser dashboard. Counts are server-side; we do not use tracking pixels.